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ERA Key Realty Services
ERA Key Realty Services
Cathy Lomasney, ERA Key Realty ServicesPhone: (978) 808-0366
Email: [email protected]

Home Improvements to Broaden the Appeal of Your Home

by Cathy Lomasney 06/13/2021

Image by Gerd Altmann from Pixabay

Those considering the sale of their home will often consider the return on investment (ROI) of any such improvement. You don't, after all, want to spend $20,000 on a major improvement that will likely only see a $5,000 payback after the sale. But improvements also have other benefits. For one, they can help sell a home more quickly, and in real estate, time is money. There's another benefit as well. Certain upgrades can help widen the appeal of a home. This makes your home more appealing to wider audience, or even a target audience. 

Here are some improvements to consider for those who want to broaden the appeal of their home.

Home Security

Home security has become an increasingly significant factor for homebuyers. Security ranges from heavier entrance doors to deadbolts and security window glass. It can also include a security or camera system. Improving security can also save you and any future owner on home insurance premiums and that appeals to everyone. 

Making a Home More Accessible

Accessibility doesn't just appeal to those who are handicapped. It is appealing to seniors, senior caregivers and to those who simply want a home that is safer and more easily navigable. This can include use of handrails in bathrooms, taller toilets, rocker electrical switches, wider doorways where practical and other conveniences. 

"Smart" Features

Smart features in a home have become more commonplace and now appeal to a wider audience than just young buyers. Everyone is beginning to see the value and convenience of smart thermostats, lighting and security features. Even small conveniences like adding USB capable outlets can broaden the appeal of a home. 

Make It Turn-Key

Unless a buyer is purchasing a home to "flip", the majority are in search of a home that is ready to move in. Take care of the small stuff like dripping faucets, stuck windows and creaky steps. First time homebuyers, for example, have waited longer to buy a house because many didn't want the "burden" of home ownership repairs. You can ease these fears and broaden your home's appeal by making it "move-in" ready. 

Ask Yourself This Question:

Odds are you have created a living space that appeals to you. The question to now ask is "What can I do to broaden the appeal of this house?" What would make it attractive to those who may be younger or older than you? How can you improve upon its strengths and minimize its weaknesses? Look at your home with the "fresh eyes" of a potential buyer. Even a wall phone in the kitchen can make a home look outdated. 

Broadening the appeal of your home can help you sell it faster at a more appealing price. Avoid stereotyping your home and its potential audience. 

About the Author
Author

Cathy Lomasney

Hi, I'm Cathy Lomasney and I'd love to assist you. Whether you're in the research phase at the beginning of your real estate search or you know exactly what you're looking for, you'll benefit from having a real estate professional by your side. I'd be honored to put my real estate experience to work for you.

 

  • 2024 Top 5 Agent - Middlesex County
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  • 2023 Rate My Agent - Agent of the Year Middlesex County
  • 2023 Rate My Agent Top 10 for MA & NE Region
  • 2022, 2021, & 2019 ERA Key Realty Services Leaders' Circle
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  • 2022 Homesnap's Top 15% Award - Top Agent Award Winner
  • 2021 & 2019 ERA Key Realty Services Top 10 All Around Agent
  • 2018 ERA Key Realty Services Top 20 All Around Agent
  • 2020, 2018, 2017, 2016, & 2015 ERA Key Realty Services Circle of Achievement Award
  • Distinctive Properties Certified Agent
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  • Award Recipient of Highest Gross Commission Silver, Bronze & Gold Levels
  • Career in Real Estate since 2005