Cathy Lomasney - Specializing in the Real Estate Market in Billerica and Eastern Massachusetts


The home selling journey may be perilous, particularly for an individual who is unprepared for potential pitfalls. Fortunately, there are lots of things that you can do to quickly identify house selling hurdles and address such issues before they get out of hand.

Now, let's take a look at three tips to help you detect and resolve a wide range of home selling hurdles.

1. Make a Home Selling Plan

If you are unsure about how to navigate the house selling journey, there is no need to stress. In fact, if you craft a home selling plan, you can prepare for any challenges that you may encounter.

A home selling plan should encompass all of the steps you will need to take to sell your house. It should start with a timeline that reflects how much time you have before you need to list your home. Furthermore, your home selling plan should account for how you plan to showcase your residence to prospective buyers, along with where you plan to relocate following your house sale.

Your home selling plan should remain flexible, too. Because if you have the flexibility to adjust your home selling plan as needed, you can modify your strategy based on any house selling challenges you face.

2. Price and Promote Your House Effectively

The ideal price for one home likely varies from the perfect price for a similar residence in the same city or town. If you conduct a house appraisal, however, you can get a property valuation before you list your residence. And as a result, you may use this property valuation to establish the optimal initial asking price for your house.

Think about how you will promote your residence to buyers as well. If you devote time and energy to enhance your house's curb appeal, for example, you could boost the likelihood of generating lots of interest in your home. Meanwhile, you also can clean each room of your home to help buyers fall in love with your residence as soon as they walk through the front door.

3. Hire a Real Estate Agent

A real estate agent understands the ins and outs of the home selling journey. Therefore, he or she can help you remediate any home selling problems, regardless of their severity.

If you are uncertain about how to showcase your residence to potential buyers, for instance, a real estate agent will help you schedule home showings and open house events. On the other hand, if you are unsure about how to price your residence, a real estate agent will help you establish a competitive house asking price from day on the property selling journey.

When it comes to adding a home to the real estate market, various problems may crop up. Thanks to the aforementioned tips, you can limit potential home selling problems. Plus, you can streamline the home selling journey and increase your chances of maximizing your house sale earnings.


Selling a home should be a fast, easy process. However, challenges may arise that prevent you from quickly selling your house and maximizing your property sale earnings. And if you fail to plan ahead for the home selling journey, these challenges may get the best of you.

Ultimately, there are several things you need to know before you list your residence, such as:

1. The housing market fluctuates constantly.

The housing market in your city or town may change frequently. Fortunately, if you allocate time and resources to analyze the local housing sector, you can determine if a buyer's or seller's market is currently in place and prepare accordingly.

In a buyer's market, there may be an abundance of quality houses that sell within weeks or months of their initial listing dates. Comparatively, in a seller's market, there may be a shortage of first-rate residences, and the best houses generally will sell shortly after they are listed.

To determine if a buyer's or seller's market is in effect, you should find out how quickly houses are selling in your city or town. You also should assess how your house stacks up against comparable residences that are currently available. With this housing market data in hand, you may be better equipped than ever before to succeed during the home selling journey, regardless of the current real estate sector's conditions.

2. Your home's curb appeal may have far-flung effects on your property selling experience.

How your home looks to buyers may dictate your house selling success. For instance, if your residence boasts amazing curb appeal, it may generate lots of interest from prospective buyers. On the other hand, if your house fails to impress buyers when they see it for the first time, your residence may linger on the real estate market for an extended period of time.

For a home seller, it often is beneficial to upgrade a residence's curb appeal. Because if you mow the lawn, trim the hedges and perform other home exterior upgrades, you could differentiate your residence from other available houses. As such, you could stir up significant interest in your home.

3. Working with a real estate agent may help you speed up the house selling journey.

A real estate agent is crucial for a home seller, as this housing market professional can offer expert insights into the property selling journey. If you need help establishing a competitive initial asking price for your residence, for example, a real estate agent is ready to assist you. Or, if you want to sell your home as quickly as possible, a real estate agent can help you do just that.

As you get set to list your residence, you should plan ahead. If you start preparing for the house selling journey today, you could enter the real estate market as a property selling expert. As a result, you could reap the benefits of a quick, profitable house selling experience.


Ready to start a successful home selling journey? To achieve your house selling goals, you'll want to prepare as much as possible. Lucky for you, we're here to teach you about the home selling journey so you can enjoy an unforgettable property selling experience.

Now, let's take a look at three tips to help you kick off a successful home selling journey.

1. Identify Your Home's Strengths and Weaknesses

Your home has served you well for many years, but it may be far from perfect. Fortunately, you can allocate time and resources to analyze your house's weaknesses and transform them into strengths.

Oftentimes, it is beneficial to conduct a home inspection before you list a residence. A home inspection enables you to receive expert insights into your house's condition. Then, you can use a home inspection report to prioritize property upgrades.

You may want to conduct an appraisal prior to adding your house to the real estate market as well. By performing an appraisal, you can receive a property valuation that you can use to establish a competitive initial asking price for your home.

2. Enhance Your Home's Appearance

Curb appeal is key, particularly for a house seller who wants to speed up the property selling journey. If you mow the lawn, trim the hedges and perform other home exterior upgrades, you can improve your residence's curb appeal in no time at all.

Don't forget to remove clutter from inside your house too. Remember, your goal as a home seller is to make it easy for buyers to envision what life may be like if they purchase your house. If your home is neat and tidy, it may be simple for buyers to fall in love with your residence as soon as they walk through the front door.

3. Collaborate with a Real Estate Agent

If you are unsure about how to price your home, how to promote your residence to buyers or how to complete myriad house selling tasks, there is no need to worry. In fact, you can hire a real estate agent who will do whatever it takes to help you succeed throughout the property selling journey.

A real estate agent understands what it takes to sell a home in any city or town, at any time. As such, he or she will go the extra mile to ensure you can achieve the best-possible results.

For example, if you want to sell your home as quickly as possible, a real estate agent will craft a house selling strategy that allows you to do just that. On the other hand, if you want to optimize the earnings from your house sale, a real estate agent will handle negotiations with buyers so you can get the best price for your home.

Let's face it – selling a home can be challenging, especially for those who are unsure about how to navigate the real estate market. Thanks to the aforementioned tips, you can quickly and effortlessly begin the home selling journey. And as a result, you can move one step closer to enjoying a fast, profitable house selling experience.


If you want to achieve the best-possible results during the house selling journey, you need to be flexible. Because if your initial home selling strategy fails to deliver the desired results, you need to be ready to make adjustments.

Now, let's take a look at three tips to help you revamp your home selling strategy.

1. Analyze the Local Housing Market

The local housing market may play a role in your house selling success or failure. If real estate market conditions have changed since you originally listed your home, you need to adapt accordingly. Otherwise, you risk falling behind rival home sellers in a fierce real estate market.

Oftentimes, it helps to monitor home sales in your city or town. This will allow you to see if houses similar to your own are selling quickly. It also enables you to understand how your house stacks up against the competition and may help you find ways to differentiate your home from comparable residences.

2. Review Your Home Listing

If you find that buyers rarely set up home showings or visit open house events at your residence, now may be the perfect time to assess your home listing. That way, you can explore innovative ways to use your home listing to engage and inform buyers about your residence.

Generally, it helps to make a home listing as clear and concise as possible. If buyers can read your home listing and retrieve accurate information about your house, they can determine if your residence matches their expectations.

You may want to include high-resolution images of your home in your listing as well. These images can help you show off the true size and beauty of your residence to buyers. Plus, they may help you distinguish your home listing from all others.

3. Consult with a Real Estate Agent

For those who are struggling to stir up interest in a house, it may be beneficial to hire a real estate agent. In fact, with a real estate agent at your side, you can receive expert assistance as you navigate the house selling journey.

A real estate agent understands what it takes to make a home an attractive choice to buyers. He or she will learn about you and your home and analyze your past house selling efforts. Then, a real estate agent will offer recommendations to help you promote your residence to the right groups of buyers.

In addition, a real estate agent will set up home showings and open house events to showcase your residence to buyers. And if a buyer submits an offer to purchase your house, a real estate agent will help you determine whether to accept, reject or counter this proposal.

As you try to sell your home, you may want to consider revising your house selling plan. Thanks to the aforementioned tips, you can revamp your home selling strategy and move one step closer to enjoying a fast, profitable house selling experience.


Adding your house to the real estate market today may prove to be a great decision. In fact, there are many terrific reasons to list your home today, including:

1. You may be able to generate a profit on your house.

If you maintained your home over the years, the residence may have increased in value. Thus, you may be better equipped than other home sellers to generate a profit on your residence.

Furthermore, if you're preparing to enter a seller's market, you may be able to earn a significant profit in no time at all.

A seller's market frequently includes an abundance of homebuyers and a shortage of home sellers. As such, if you add a high-quality house to a seller's market, it may be only a matter of time before you receive multiple offers at or above your initial asking price.

2. You can downsize your home or upgrade to a larger residence.

Although your current residence may have served you well for an extended period of time, now may prove to be a great time for a change. Fortunately, if you add your house to the real estate market, you can take the next step to downsize your residence or upgrade to a larger residence.

For those who want to downgrade, it may be simple to sell a house and get rid of excess items at the same time. Then, you can relocate to a smaller residence that better suits your budget and personal needs.

On the other hand, those who want to move into a bigger and better residence can explore a vast array of residences any time they choose. After a home seller finds a buyer for his or her residence, this individual will have plenty of funds to pursue a superior residence as well.

3. You can embark on a new adventure.

Selling a home opens new doors for any individual, at any time.

For example, you can use the funds from your home sale to go on a cross-country journey. Or, you may choose to move closer to family members and friends in another area of the country. Regardless of which option you choose, you won't have to worry about being saddled to a home mortgage after you sell your residence.

Consider the short- and long-term ramifications of selling your house, along with what you'll do immediately following a home sale. By doing so, you can map out the next stage of your life.

Of course, if you ever have concerns or questions about selling a house, it is always best to consult with a real estate agent. With a housing market professional at your side, you can receive expert insights throughout the home selling journey.

A real estate agent will keep you up to date about offers on your house and offer honest, unbiased home selling recommendations. In addition, he or she is ready to respond to your home selling queries at any time.

Get ready to sell your home – meet with a real estate agent, and you can take the next step to add your residence to the real estate market.




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